Your World with Our Words
Posts tagged pagerank
Google Explains Search Rankings After Complaints in Europe
Feb 26th
Google has offered a general explanation of how it ranks its search results, one day after the European Commission said it was looking into antitrust complaints against the company.
In a blog post Thursday, Google Fellow Amit Singhal also referred to a recent op-ed piece suggesting that regulators should control how search engines rank results. He stressed that developing search rankings is very difficult, implying perhaps that regulating search would be hard for any government to do well.
Laying out the challenge, Singhal said Google processes hundreds of millions of queries a day, with at least 20 percent of them totally new. To handle the volume and variety of queries, the company uses a collection of algorithms to sift through data.
“Our algorithms use hundreds of different signals to pick the top results for any given query. Signals are indicators of relevance, and they include items as simple as the words on a webpage or more complex calculations such as the authoritativeness of other sites linking to any given page,” he said.
Read the rest of this entry »
Do not focus on pagerank alone! Here’s why
Dec 13th
Do not focus on pagerank alone!
Since Google announced it’s patented ranking system for webpages, Pagerank, there have been a lot of discussions regarding pagerank and how to get more of it for your website. So much so, that webmasters have been completely focusing on this holy grail of web development and placing less important on other factors.
Google has now started telling webmasters that there are a lot of other factors which affect SERP (Search engine results page) placement than pagerank.
Matt Cutts, Google’s voice for search quality, has made consistent efforts to educate webmasters about this for a long time now.